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Get Clear On Your Brand Strategy
Go from feeling Unclear to Clear with my Unique Brand Expansion Method
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The Brand Expansion Method
A clear path to building a brand you love—and one that grows with you.
The Brand Expansion Method is a strategic yet soulful approach to building your brand from the inside out. It’s designed for purpose-driven entrepreneurs who want to clarify their message, elevate their presence, and create a brand that feels aligned, magnetic, and ready to scale.
Rather than offering a one-size-fits-all formula, this method meets you where you are—whether you're just getting started or ready to refine and expand. Through a blend of mindset, messaging, and strategy, you’ll build a personalized Brand Book that captures the essence of who you are and how you serve.
Learn Below or Book a Discovery call with me to identify what stage best fits you.
BRAND
Intensive
3 DAY WORKSHOP
This is a high-touch experience for entrepreneurs who want to go deeper. Over the course of 3 focused days, we’ll refine and align every part of your brand—from your core foundations to your messaging and visuals. Think of it as a creative deep-dive where your ideas come to life with expert support and real-time feedback. It’s intimate, intentional, and designed to help you walk away with a polished Brand Book you feel proud to share.
BRAND
CIRCLE
A strong and well-defined brand strategy is essential to stand out in today's competitive marketplace. From mission and values to voice and visual identity, a comprehensive branding plan ensures consistency and clarity across all touchpoints, reinforcing your unique value proposition and driving customer loyalty.
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What makes the Brand Expansion Method different?
It’s not just about how your brand looks—it’s about creating a brand that feels like you and supports the life you’re building.
This method is built around three core pillars: Foundation, Expression, and Expansion—guiding you from clarity to confident growth.
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Hola!
Hello,
I'm Joyce Padilla, mom of four and founder of Assett, a Brand and Marketing Agency with 20+ years of experience. I am grateful to be here with you and excited to join you on your entrepreneurial journey.
My passion is to help entrepreneurs, coaches and consultants get clarity on how to create and position a Revenue-Boosting Brand in this competitive market with Ease. I use a simplified, strategic approach to build brand assets that resonate with your target audience and ensure that your brand is remembered and loved.
Let's start your journey to success today!
Sharing the Love from clients
Frank R. - CEO
Renovation Company
“Joyce is such a pleasure to work with. When we met to discuss our new website design she listened to our needs and offered great ideas. The process was simple and stress-free as there was open communication along the entire process. We would highly recommend Joyce and her team at Assett. "
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Elizabeth R. - CEO
Lab Automation
"I have known and worked with Joyce for several years. Joyce has been our marketing and branding partner and we are extremely happy with the work she has delivered for our company. Joyce's first assignment was to redesign our Company logo and her ability to understand our business vision and goals, was reflected in the way she portrayed our brand. Her graphic design skills, marketing strategy knowledge, and creativity are key when we are working on new marketing materials like product brochures, magazines, and tradeshow graphics. It is a pleasure to recommend her work and her company. They are a group of highly professional people that will bring added value to any marketing project that they will get involved with.”
Eva L., Owner
Catering
“Joyce is such a pleasure to work with. When we met to discuss our new website design she listened to our needs and offered great ideas. The process was simple and stress-free as there was open communication along the entire process. We would highly recommend Joyce and her team at Assett. "
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Alina, L. - CEO
Consultant
“The word that I have for Joyce is precision. She is focused on your goal and how to get you there. She listens carefully to what you are about to create, she challenges your vision until it becomes solid, and then takes you through phases you need to go through to get to the other side of the tunnel. What also comes to mind is her commitment and her unshakable stance to provide value. This is the person who is always committed to overdelivering and giving you even more than what she promised. She puts your first. It’s all about you and your success. I enjoyed working with Joyce in both one-on-one as well as group settings."
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Surbhi G. - CEO
Wellness App
“I had tried working with different professionals but it wasn’t until I met Joyce that is started to see progress & results. Joyce has wisdom & expertise beyond any business coach I had come across. She is able to keep you on track and motivated despite any circumstances. I highly recommend her if you are interested in achieving your goals & making your dreams a reality.”
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Masiel M.
Coach
Joyce brought my business to life. I didn’t want a generic clip art – I wanted something that spoke to my clients and expressed who I am as a professional, and she captured my personality and the love for my work in a very creative way.
I had a hard time with focusing myself on the tasks, I really didn’t know where to start and how to go about getting things going. Joyce not only provided me with that focus but also provided me with support. She was on time and went beyond my requests providing pieces and ideas that I didn’t know I needed.
I’m extremely happy with the end result, she exceeded my expectations as her aesthetic was a perfect match for what I wanted.
Elevating entrepreneurs, coaches and consultants to achieve a competitive advantage.
